Opinion

In August 2025, a video from the Nigerian airport showed singer Kwam 1 The Ultimate standing in front of a taxiing aircraft after a dispute over a liquor container.The incident went viral, drew the attention of aviation authorities, and...

Sometimes the most important part of communication happens before anyone says any word.Following public outcry and a preliminary review into an incident involving its personnel and and the medical staff at the University of Uyo Teaching Hospital, on May18,...

September 2026 - Uber ended its 12-year operations in Nigeria. For a company that had become almost a part of the Nigerian urban vocabulary, the announcement was more than a business decision. It was a moment of communication, and it...

Away from regular, lets do an aside.In most parts of the world, being a president is like renting a flat: you move in, stay for a few years, and then it’s time to pack your bags, whether you like...

Some corporate crises arrive like thunderstorms but others send warning flashes first. We simply ignore it.In January 2025, Julius Berger apologised to the Nigerian Senate after repeatedly failing to honour invitations relating to an investigation into road projects. The...

There is something many businesses quietly assume: because we have been around for years, customers should trust us. Not quite. Your customers do not owe you their trust because you have a big office, a familiar logo, or a blue-chip...

A Nigerian airline once had a very uncomfortable lesson in public view.In November 2025, social media personalities VeryDarkMan and Mr. Jollof were involved in an altercation while boarding a United Nigeria Airlines flight from Asaba to Lagos.The incident caused...

Sometimes the media did not misunderstand the organization, we simply gave them a story that was impossible to misunderstand.Take the recent tension between Nigeria and South Africa. After reported attacks on Nigerians in South Africa, the National Assembly announced an...

Once upon a time, if you wanted the public to hear your story, you needed a gatekeeper. A journalist, an editor, a newsroom, a press conference, or a very persuasive PR person who knew which decks to call.Not anymore.Today,...

We often think that reputation is built in big moments. The major announcements, successful launch, impressive presentation, or maybe the company's last viral social media campaign.But truthfully, reputation is usually built in much quieter places. It is built in...